Ad creative and video production designed to perform, not just look good
On Meta and TikTok, the creative does much of the targeting. The image or the first three seconds of a video decide who stops scrolling. I design ad creatives and edit short-form video based on what the numbers show works, then keep testing new angles.
Are your ads being scrolled past?
When ads stop working, the creative is usually the first thing to look at.
Talk it through- Your ads look like everyone else's in your industry.
- Performance drops after a few weeks because the same ads keep running.
- You don't have time to produce fresh creative every month.
- Your videos don't hook people in the first few seconds.
- Designs look polished but don't get clicks.
What's included
Creative built for the feed and the ad account, not for a portfolio.
Static ad designs
Single image ads in every size Google, Meta, TikTok and Snapchat need, with clear offers and text that's readable on a phone.
Carousel ads
Multi-card ads that tell a story, show several products or walk someone through an offer.
Short-form video editing
Reels, TikToks and video ads edited with hooks, captions, pacing and calls to action for each platform.
UGC-style content
Phone-shot style videos that feel native to the feed rather than polished TV adverts.
Ad copy and angles
Headlines, primary text and hooks written alongside the visuals, so design and message work together.
Creative testing plans
Several variations of each concept, so the ad account can find winners instead of relying on one guess.
Social content templates
Branded templates and post designs that keep your organic feed consistent.
Brand-consistent files
Everything made to your colours, fonts and tone, with editable files where you need them.
How we'll work together
A clear process, so you always know what's happening and why.
Brief call
We cover your offer, audience, past ads and what's worked before.
Research
I review competitor ads, your past performance and the language your customers use.
Concepts
Angles and rough ideas agreed with you before full production starts.
Produce
Designs and edits delivered in every size and format you need.
Test and iterate
Results from live ads shape the next round of creative.
Is this the right fit?
A good fit if you are
- Businesses running, or about to run, paid social ads
- Brands that need a regular flow of fresh creative
- Teams with footage or products but no time to design and edit
- Advertisers whose results have dropped because of ad fatigue
Probably not right for
- Long-form brand films or TV production
- Full logo and brand identity projects
Ways to work together
Creative can be ordered as one-off packs or as a monthly retainer for regular testing. Every engagement is quoted on scope after a free call, so you only pay for what your business needs.
Creative pack
A set of static and carousel ads in all required sizes.
Video editing
Short-form video ads or reels edited from your footage.
Monthly creative
Fresh concepts, designs and edits every month for ongoing testing.
Zehra Jabeen
I'm Zehra Jabeen, a digital marketing consultant with an MBA in Marketing and 8+ years of hands-on experience. I've managed $100K+ in ad spend, mainly across Google and Meta, with TikTok, Snapchat and LinkedIn where they suit the audience. I work day to day with education and training providers, beauty and wellbeing businesses, e-commerce brands and B2B suppliers. You deal with me directly from the first call to the monthly report.
Frequently asked questions
How many ad creatives do I need?
For Meta ads, three to five different concepts per ad set is a healthy starting point, refreshed every few weeks as performance drops. Smaller budgets need fewer variations and larger budgets need more.
Why do ads stop working after a few weeks?
Usually ad fatigue. When the same people see the same ad repeatedly, clicks drop and costs rise. Adding new creative angles regularly keeps performance steady.
Do you film the video as well as edit it?
I mainly edit footage you provide and can give you a shot list so you capture exactly what's needed on a phone. For larger shoots I can coordinate with a production team.
What sizes and formats do you deliver?
Square (1:1), portrait (4:5) and vertical (9:16) as standard, plus landscape (1.91:1 or 16:9) for Google and YouTube, supplied as PNG, JPG or MP4.
Can you follow my existing brand guidelines?
Yes. All creative follows your colours, fonts, logo rules and tone of voice. If you don't have guidelines yet, I'll put together a simple style sheet for your ads.
What is UGC-style content?
UGC stands for user-generated content. UGC-style ads look as though a real customer or team member filmed them on a phone, and they often outperform polished adverts on social media because they blend into the feed.
Related services
Get ads people actually stop for
Book a free 30-minute call and I'll review your current ads and suggest new angles to test.
Book your free callAd Creative Design & Video Production - Stand Out, Engage, and Convert
In a crowded digital world, scroll-stopping visuals and high-converting ad creatives are essential for success. Whether it’s Meta Ads, Google Ads, TikTok, or LinkedIn, the right graphic design and video content can make or break your campaign. I specialize in designing compelling ad creatives, engaging video content, and high-quality social media posts that boost brand visibility, engagement, and sales.
Why High-Quality Ad Creatives Matter?
✅ Increased Click-Through Rates (CTR) – Eye-catching graphics and videos grab attention instantly, leading to higher engagement and lower ad costs.
✅ Better Brand Recognition – Professionally designed creatives help establish a strong brand presence, making your business more memorable and trusted.
✅ Higher Conversions – A well-structured creative with the right message, CTA, and design elements improves conversion rates and return on ad spend (ROAS).
What’s Included in My Creative Design & Video Production Service?
🎨 Static & Animated Ad Creatives – Custom-designed ad banners, carousels, and GIFs optimized for Meta Ads, Google Display, TikTok, and LinkedIn.
📹 High-Engagement Video Ads – Short-form Reels, TikTok videos, and YouTube ads crafted for maximum audience retention and engagement.
📲 Social Media Post Designs – Stunning, brand-aligned designs for organic and paid social media marketing, boosting reach and interaction.
💡 A/B Testing & Optimization – I create multiple variations of creatives and analyze performance metrics to improve results continuously.
🔍 Brand-Specific Customization – Every design is tailored to your brand colors, messaging, and target audience for consistency and impact.
How We Make It Better?
Creative Strategy – We don’t just design; we build a creative strategy aligned with your marketing goals.
Data-Driven Approach – Using analytics and engagement insights, we refine creatives to improve performance over time.
Seamless Integration – Whether it’s for ads, websites, or organic content, we ensure every visual element works cohesively with your brand identity.
Let’s Create Stunning Ads That Sell!
Don’t let weak creatives hold back your marketing success. With high-converting visuals and compelling videos, I help brands stand out, engage audiences, and drive more sales.
📢 Ready to level up your ad creatives? Let’s talk!
Lets Talk And Grow More
Book a Free Strategy Call Today ​
Turning marketing Spend into Profitable Results